• Understanding the revenue and risk potential of a new account gives you a better foundation for long-term profitable customer relationships.
• Testing and simulation support provides you with tools to assess impact in a controlled risk environment. Flexible implementation supports sophisticated decisioning to reduce lending costs and increase approval rates.
• Assessing meaningful feedback from monitoring and data mining your results help you chart the direction for improvement.

Our customer acquisition solutions include:

Make more effective customer acquisition decisions using today’s wealth of consumer and business information. Learn how to implement decisioning attributes that leverage credit and noncredit data with Attribute Toolbox^TM.

Marketswitch Optimization^SM determines which customer should get which offer through which communication channel over time to maximize the profitability of your marketing campaigns.

Transact SM^SM is a complete end-to-end application processing system that receives, validates, manages and decisions the flow of data and applications.

Our Custom Scoring Models are available for all phases of the credit life cycle, including marketing analysis, propensity, profitability and customer acquisition.

Receive regular review and feedback on portfolio composition, scorecard performance and risk management issues with our Performance Insight^SM monitoring service.

Experian provides solutions that enrich customer data and allow organizations around the world to proactively manage their relationships with their customers. To learn more about how Experian can help improve your target marketing and customer acquisition results, call us at 888 414 1120.