Experian | Totalvue | Totalvue's five stages

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	Totalvue
	Totalvue’s five stages
	Marketing challenges
	Main benefits

Totalvue^SM is comprised of five sequential stages as part of Experian's data management series, with each stage delivering the appropriate solution value that corresponds to each company's specific business challenges. Totalvue offers a flexible foundation for scalable growth as a company's needs grow over time. Totalvue's five solution stages are:

Name Management – converting prospects into customers
Database Marketing – migrating one-time buyers into repeat buyers
Relationship Management – identifying and retaining best customers
CRM Enabled Marketing – transferring loyal customers into business advocates
Enterprise CRM – maximizing a company's CRM investment across the enterprise


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