Experian's Blended Data for the Small Business Market

In today’s business climate, companies are looking for more efficient ways to reach small-business owners while reducing the risk of extending credit to potentially high-risk start-ups and unknown smaller companies. But looking at the business information alone does not give the whole picture. Information on the owner is especially critical in evaluating small business. After all, you wouldn’t want to extend credit to a successful company whose owner is in significant financial crisis.

Experian^® provides industry-leading blended information and technology to give you unparalleled insight, precision and flexibility when pursuing the sought-after small-business segment. We provide “the complete picture” of a small business’s financial health by leveraging more than 30 years’ experience in commercial and consumer data management. Our unique ability to link a business with its owner and deliver credit scores and other financial data that is the only way to predict creditworthiness allows you to make better business decisions.

During this FREE Webinar, we’ll show you how to maximize your efforts to understand the financial health of your small-business clients and prospects. Topics include:

• Advanced portfolio management
• Early indicators of small-business failure
• Demographics and behavior of small-business owners
• Using knowledge of credit behavior to reduce risk

You also will receive a FREE copy of our small-business credit study Predicting risk: The relationship between business and consumer scores.

At the conclusion of the Webinar, there will be a question-and-answer session. Don’t miss this opportunity to learn more about Experian’s breakthrough solutions in the small-business sector.

Register now